About Jon Martin

Most small, growing companies don't have a revenue operations problem—they have a clarity problem.

You're getting pulled in ten directions by vendors promising the world. Your team is drowning in tools that don't talk to each other. Your billing process involves three spreadsheets and a prayer. And everyone has an opinion about what you should do next.

I help you figure out what actually matters.

I work at the intersection of business strategy, systems, people, and processes—because the truth is, fixing one without considering the others is just expensive window dressing. The "best" CRM doesn't matter if your team won't use it. Process automation is worthless if it's automating the wrong workflow. And that shiny new integration? It might be solving yesterday's problem.

My approach is simple: understand where your business is going, map what you actually need to get there, and build a practical roadmap that your team (all 10-30 of you) can execute without hiring a small army.

I've spent my career in Revenue Operations with an emphasis on system integrations and subscription management, working primarily with SaaS and professional services companies. I know what good looks like at scale—and more importantly, I know what's overkill when you're not there yet.

What I actually do:

  • Help you evaluate and select the right systems for your stage
  • Design integrations that eliminate manual work
  • Build subscription and billing processes that scale
  • Create operational roadmaps tied to your business strategy
  • Make sure your people, processes, and systems actually work together

If you're a small company trying to professionalize your operations without over-engineering them, let's talk.